Diversity, Equity, and Inclusion (DEI) sometimes feel like a “check the box” exercise, which is why these initiatives can fall short as you try to establish a culture where employees can imagine themselves as key contributors.

For many trucking and logistics employers, just getting started with DEI is the hard part. The longer you wait to develop policies and practices, the more you risk missing out on finding top talent among underrepresented people and reaping the benefits of a more inclusive workplace.

This is why Driving Diversity is the theme of our annual Women with Drive Leadership Summit on June 2 in Toronto.

This year’s conference will examine what it means to hire, train, and retain a more representative workforce in trucking and logistics, with a special emphasis on DEI tools, strategies, and best practices.

Our morning panel includes DEI experts from academia, government, employers, and business who will share ideas and actions they have taken to increase diversity across the industry.

The afternoon features what has quickly become the most popular piece of the program, the Learning Highway, where delegates can participate in speed-learning on topics including:

• Using social media and marketing to recruit a diverse workforce
• Workforce planning through diversity, equity, and inclusion
• Canada Labour Code compliance
• Using industry-specific wage subsidies to support recruiting a diverse workforce

The conference is also a place for HR professionals to network and learn from each other, and to access DEI resources they can take back and share with their own teams.

These resources include Recruiting and Retaining Diverse Communities: An Employer Roadmap. Produced in partnership with the Alberta Motor Transport Association, this guide identifies specific groups that are underrepresented in the industry and provide strategies that can help attract, recruit, and retain diverse talent.

THRC will introduce a suite of tools that HR professionals can use to create and implement effective DEI policies; manage hybrid and flexible workplaces; improve performance appraisals; develop workplace wellness programs; and create a compensation philosophy. Developed specifically for trucking and logistics employers, these resources will be available from the THRC website and provide templates and step-by-step support for HR teams.

DEI policies don’t exist as a “favour” to underrepresented groups. They’re intended to help employers establish and maintain a workplace that is welcoming, supportive, and draws strength from the knowledge and experiences that come from a diverse workforce.

Register and join us in Toronto on June 2 to learn more.

Trucking HR Canada?s 7^th Annual Women with Drive Leadership Summit kept the international women?s day celebratory vibes of women, women leaders, and women in the industry going full speed. While the event was a little different – being the first time it was held virtually and globally, we still brought together over 200 women from the industry to connect and learn from one another.? It left delegates with the regular high dose of inspiration along with practical and insightful take-aways from a roster of formidable speakers.

The Right Honorable Micha?lle Jean, who served as Governor General of Canada from 2005 to 2010, and Halla T?masd?ttir, Icelandic businessperson and CEO of the B Team, left us with a plethora of insights.? The 2021 Women with Drive stage provided me with four key takeaways from our keynote speakers:

We are Change Makers

Micha?lle Jean trumpeted the efforts the trucking industry has put forward. She noted that we have been heralded as heroes during this time of pandemic, saying that it is time for the invisible to become visible.? She noted that front line workers and those in the trucking industry are finally getting the public attention that they deserve, claiming that it is the hard workers in our industry who have suffered an inexcusable blind spot before the pandemic; and that it is time we recognize that we offer good meaningful work for hundreds of thousands of Canadians. What we do with this new attention and praise is key. Truck drivers notably, as Jean mentions have a remarkable and unique role in that they get to see sights many of us never will. This is perhaps a potential draw for recruiters to take note of. A philanthropist at heart, she also encouraged us to leverage our reach. She earnestly reminded us that our trucks are moving billboards for cause and positivity. This is what many of our Top Fleet Employers do when participating in various charitable causes such as: Plaid for Dad, Pink for the Cure, and Art Saves Lives. ?We often forget to highlight this part of the trucking industry as an attraction ? that it is not JUST trucking, it is so much more. It is a multitude of causes and action, and ingenuity. By highlighting the change maker abilities of our sector, Jean created a powerful united feeling of potential.

Employers have an opportunity

Micha?lle Jean also reminded us that the pandemic has created an opening for us to further investigate some of our collective societal issues. Saying, ?In the same way lemon juice and a light bulb manifest invisible ink? ? the pandemic has highlighted many core societal issues including, racism, sexism, homophobia, and ageism. Thus, perhaps the pandemic has helped to dismantle many of the things that are otherwise wrong with our current society. She challenges employers to use this moment for change and examine their own diversity and inclusion policies.

Women belong everywhere ? including trucking

Halla T?masd?ttir reminded us of the ?inner leader? that we all have. We need to confront our imposter feelings in order to excel and believe in our capabilities. And, as women, we need to stop doubting and questioning our abilities and our right to be in certain professional spaces. Women belong everywhere ? and yes, that includes trucking. The pandemic, she noted, has brought about a time when women?s leadership is being noticed and recognized. T?masd?ttir reminded us that when women have a seat at the table, positive changes are made, and we see progress. For more women to be in leadership, young women need mentors and to see women who are succeeding at the highest levels.

No more business as usual

We may never go back to how things were before the pandemic ? and Halla highlighted that this is not necessarily a bad thing. A lot was wrong with the world before and the pandemic is causing us to question what could ultimately, be better.? Maybe Canadians can continue to honour truckers and the entire trucking industry as essential work.? Perhaps we can embrace a future when trucking is more alluring to new and young workers. And certainly, with current unemployment rates, we have the possibility to invite and welcome people into our industry more than ever before.

The trucking industry is one of change, one that appreciates inclusion and diversity, one that encourages women?s leadership, and one that is filled with Women with Drive. Women with Drive Leadership Summit thus remains an important event for the trucking industry ? because we still need and always will need, women with drive.